In the last decade, changes in our way of life and work have led to a significant transformation of the real estate market – both globally and in Bulgaria. More and more people are looking for flexible, multifunctional spaces that not only fulfill the role of a "second home", but also offer tranquility, proximity to nature, and opportunities for income.
As an established real estate agency, Home Life Point Realty observes a clear trend: increased demand for vacation properties, especially from people living in large cities like Sofia, Plovdiv, and Varna, as well as from foreign buyers seeking a secure investment with added value.
In this article, we will examine in detail why the purchase of vacation property is not only logical, but also a strategically sound step – from a personal, economic, and investment point of view.
1. Personal comfort and weekend getaway - just a step away from Sofia
Modern life in the capital – fast-paced, noisy, and highly demanding – requires more than just a short break once a year. For many of our clients, the need for regular "recharging" outside the city has become part of an active and healthy lifestyle. This is where the value of a vacation property located in close proximity to Sofia is revealed – as an opportunity for a weekend getaway that doesn't require planning, reservations, or long journeys.
Regions like Pancharevo, Bankya, Borovets, and Sapareva Banya have established themselves as preferred destinations for people who want to combine quick access from the capital with nature, tranquility, and excellent infrastructure.
We, the specialists from Home Life Point RealtyWe advise our clients to consider properties within a 100 km radius of Sofia as the most strategically advantageous vacation assets – they combine quick access, significant time savings, and the opportunity for frequent and full use.
For many, these properties become not just a "second home", but a personal oasis that improves the quality of life - a place where weekends become longer and stress becomes less tangible. And when the property is not in use - it can be rented out and bring a stable passive income.
In other words, the vacation property around Sofia is not an expense, but an investment in your health, time, and well-being.
2. Strategic investment with high return - minutes from Sofia
In conditions of rising inflation, economic uncertainty, and fluctuations in global markets, more and more investors are turning their attention to real estate around Sofia as a stable, profitable, and secure alternative. This type of property is an asset that generates value - daily, monthly, and long-term.
The areas around Sofia have become investment zones with ever-increasing demand. The proximity to the capital, good road infrastructure, and natural resources make them particularly attractive for both personal use and rental.
- Short-term rentals: The areas around Sofia enjoy year-round demand from Sofia residents seeking weekend getaways, family gatherings, or a location for remote work. In well-developed areas like Borovets, Bankya, or Pancharevo, the yield from short-term rentals can exceed 8% annually, especially if the property has a modern interior and good communication.
- Low risk, high liquidity: The market around Sofia is extremely liquid. Properties are sold and resold quickly, especially in segments such as vacation homes, gated communities with amenities, or apartments with panoramic views and easy access to natural areas.
- Capital Return: In the last 5 years, the areas around Sofia have recorded a price increase between 20% and 40%, depending on the specific location, infrastructure projects, and tourism potential. This makes the investment not only profitable but also strategically sustainable - especially in areas that fall within the scope of new roads, renewable energy projects, or tourist routes.
- Business opportunities with minimal involvement: Thanks to short-term rental platforms and the possibility of outsourcing management, you can own a property that works for you without requiring daily intervention.
With the assistance of the specialists from Home Life Point Realty, you receive not just access to attractive properties, but also a professional analysis of the return on investment, pricing and market positioning consultation, as well as strategic support for maximizing the investment potential. We don't just help you purchase a property – we help you turn it into a long-term asset with real value.
3. Protection against inflation and instability
Amid inflationary pressure and economic uncertainty, real estate remains one of the safest forms of capital preservation. Vacation properties retain their value even during market turmoil.
4. Remote work and hybrid lifestyle
After the COVID-19 pandemic, remote work became the norm, not the exception. This led to the rise of so-called "secondary homes for work" - properties that are not only used for recreation, but also as functional spaces for remote work.
The silence, clean air, and tranquility of the vacation property are a perfect alternative to the city noise and crowded neighborhoods. Many of our clients are looking for exactly this type of home, combining the comfort of a home and the opportunity for productive work.
5. Heritage and emotional value
Alongside the financial advantages, a vacation property also carries strong emotional value. It's the place where family memories are created, where children grow up in nature, and where generations gather in one place. In the long run, such a property can also become an inheritance that not only preserves the history of a family but also its financial stability.
How to choose the right vacation property?
At Home Life Point Realty, we advise our clients to consider the following factors:
- Location: proximity to a big city, good infrastructure, the presence of natural or tourist attractions.
- Property type: apartment in a gated community, detached house, villa with a yard, etc.
- Potential for rent: seasonality, demand, expected occupancy.
- Service and support: Opportunity to manage the property remotely through a trusted partner.
We offer a comprehensive range of services - from detailed legal due diligence of the property and market valuation, to assistance with financing and finalizing the deal.
A vacation property is more than real estate - it's an asset for life
Investing in a vacation property is one of those steps that combines reason with pleasure. It's an opportunity to build your own world – a world of peace, security, and financial stability.
If you are considering buying a vacation property, our team at Home Life Point Realty will offer you the best opportunities on the market, with an individual approach and professionalism at every step of the process.
Home Life Point Realty – We invest in your peace of mind.
